The cleverly-named online flower delivery service KaBloom, boomed into the digital world in 1998. Their unique method of shipping fresh-cut, unarranged flowers in water using their patented Moses Miracle™ system is their claim to fame. Their site includes a brief video explaining what the system is and how it works but basically the designer fills a latex balloon with water, inserts the stem ends into the neck of the balloon and adds a rubber band to hold the whole thing together.

KaBloom’s product selection consists of the standard fare: roses, daisies, lilies, iris, orchids and sunflowers. They do not offer gift baskets or candy but you generally have the option of choosing a specific vase for a fee or using the complimentary container. You can also add a plush, stuffed animal to an order of flowers.

KaBloom’s web site has a lot of animation that starts out as clever but quickly becomes rather annoying. The information’s organization is fairly intuitive and the “Sort By” and search features make it much easier to see the products you’re really interested in.

The product images are a range of qualities from poor, fuzzy and distorted to sharp, clear and colorful. Since you’re purchasing something based on what it looks like onscreen, we felt that all the images should have been clear and sharp. As it is, they’re hit and miss.

KaBloom services just the United States. Ordering flowers through them is accomplished online or by phone or, if you happen to live in the area of one of their 50 franchise stores you can just drop in and place your order in person. Deliveries are handled by FedEx or by their local florists.

Franchise stores are located in the following states:

• California
• Florida
• Georgia
• Idaho
• Illinois
• Iowa
• Louisiana
• Massachusetts
• Nevada
• New York
• Oklahoma
• Texas
• Washington, DC

KaBloom’s customer service is a mix of informational articles, a customer loyalty program and phone and email support. You can track your order online through the site, email or by phone.